Keendai blog
Field notes on signal-driven B2B prospecting.
Guide · 2026-05-07
Anatomy of a high-intent B2B buying signal
What a real B2B buying signal actually is, the seven categories that correlate with purchase intent, and how long each one stays useful before it decays.
Comparison · 2026-05-07
Apollo vs ZoomInfo vs Hunter vs Snov: a 2026 comparison
Which B2B contact tool fits which buyer in 2026, and where each falls short on live intent data. Pricing, accuracy, and a feature matrix.
Data · 2026-05-07
How fast B2B contact data decays: what the research shows
B2B contact data decays roughly 25 to 40 percent per year, so static databases lose accuracy fast. The fix is live signals from the events that cause decay.